Thursday, November 17, 2011
Motion_blog
The poster “Laughing Squid” is a case of implied motion. In this 2d media, viewer can see a squid that is opening his mouth and dancing on the ocean. The motion of dancing was depicted through curvy lines making up arms, which are wavering. The mouth of the squid is illustrated with sharp teeth and a tongue, which stretched out conveying laugh. The eye of the squid looks half closed, which suggests laughing too. We don’t know if squid can laugh or not. The implied laugh of the squid is impersonated human’s behavior from our life experience. The green of the background implicates the circumstance of ocean, which aids the sense of the motion of the squid more trustful. In addition, the placement of letters suggest the motion of bouncing.
This poster is also another case of motion implied on the 2D printed media. The piece shows the motion in the ways of size, shape, overlap of images, color gradient and direction. The size of a bicyclist on the upper left side is the smallest while the largest is on the bottom of the right side. The middle-sized image is put on the center produced the transition between the smallest and the largest images. Combing with the sense of distance, the sizes image implies the bicyclist riding from distance toward viewers. The direction composed by the three images of bicyclists helps to convey an abstract movement. The overlapping images of bicyclists with color gradient create the effects of shapes on the bicyclists that suggest the energy of motion. In addition, the title of the piece also generates an abstract movement to guide the eyes of audiences from left to right.
Resource of images:
http://designreviver.com/inspiration/30-inspiring-poster-designs/
http://www.buyolympia.com/q/Item=stump-i-you-we-movement
Thursday, November 10, 2011
Dimension/Depth/Space/Scale
The sample is an illustration, which is one of my professional interests– designing physical space. The space of the illustration is depicted through the depth cues of “relative size, linear perspective, texture gradient and overlap.” The sizes of the lambs on the roof became smaller gradually suggesting deeper space. The biggest size of the object of this illustration is a set of table-chair, which expresses the closest distance. When audients look further, they can see sets of table-chairs overlapping which suggests some sets of table-chairs are behind them. The relative sizes of the screens on the wall indicate the depth of space where bigger screens suggest closer distance to audiences. The texture gradient of delivers the sense of depth to audiences. In addition, linear perspective indicated on the lines of the roofs guide the audiences’ eyes to the depth of the space.
Thursday, November 3, 2011
Tone & Color
The sample is a poster design relating to my focused area, visual communication design. The design is cleverly in manipulated tone and color interacted with other design elements such as scale, shape to indicate three dimensions, space and express mood. Also, the tone and color cooperated together to establish an effective visual hierarchy to attract viewers.
First of all, the tone of the body of the racing car is from white to dark red. The light value suggests the highlight of the car; the dark value suggests the shadow on the side of the car body. Then the medium value creates gradation between the dark and light values. All tones work together to suggest a sense of three-dimensional car body. The tones on wheels of the car indicated the texture and give viewers the sense of movement. In addition, the tones works with scale of the buildings create the sense of distance.
The foreground and title colors are used with primary and secondary color, which are red, orange and blue together with black contrasting to tertiary colors background, which are less saturation. The color contrast creates visual hierarchy of the design. The color works with the shapes create a roundish, smooth appearance of the car body, which appeal to the eyes of viewers. Furthermore, red on the car body is associated with sport and exciting.
Thursday, October 27, 2011
Design Education
Lines in this composition possess huge vitality. They seemed restlessly, randomly and endlessly dancing throughout all sides of borders. The curvy lines expressing the meaning of celebration and happiness play a key role to express the concept of this design. The runny linear feature of the lines generates an atmosphere of freedom and celebration.
Each unique Shape in a design presents its own feature relating to a lot of meaning. In this design, the negative space was divided into four triangles by two obvious lines comprised with typefaces. These four triangles create the sense of dynamic, tension and stress that related to the geometric structure of a contemporary design.
Color is the most essential component in visual communication. It is linked to plenty of meaning connected to our culture, and perceptive experience. In this design, green almost occupies two third of the space in the layout because it aids to express the concept which is the environment. Green delivers a feeling of pleasant to viewers because green come from viewer’s perceptive experience related to tree, grass and other elements of natural environment.
Sources of images:
http://backgrounds-for-computer.blogspot.com/2009/01/backgrounds-graphics.html
http://www.designjuices.co.uk/2010/06/graphic-design-inspiration-typography-text-art/
http://www.canstockphoto.com/preventive-environmental-protection-4391969.html
Thursday, October 20, 2011
Blog Exercise: Visual Thinking Research
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Thursday, October 13, 2011
Week 7 Blog Exercise_feature hierarchy
This image was a poster connected to my major, Visual Communication Design. It was an Art Deco Poster. This poster is composed of shape channel and color channel. These channels work together to create a feature hierarchy, which also display the depth of the composition. The shape of the bird is detectable preattentively. The color feature channel over the shape feature channel of the bird makes the glass of wine more pop out. At the beginning, the viewer’s eye will detect the shape feature channel of the bird and the title because of their dominant size. However, the pop out of the color channel make the wine become the foreground contrasting to the background shape of the bird is more attractive to eyes of viewers. Color feature channel attract eye more effectively.
Photo from:
http://donovanolson.files.wordpress.com/2010/11/art-deco.jpg
Photo from:
http://donovanolson.files.wordpress.com/2010/11/art-deco.jpg
Thursday, October 6, 2011
Visual Perception 1 / Top-Down Visual Processing
The “Top Down” process is applied to the design of this poster. The purpose of the design is trying to motivate audiences’ attention to understand the concept of global environmental protection. The attention on the composition is a dominant image with a symbolize “person” riding a bicycle which two wheels are illustrations of the global. The” Top Down” attention produces bias and causes audiences favours on the central image while ignoring another less important information. In addition, the feature and pattern level creates an area of interest leaded to more fixations on this area.
http://www.cmu.edu/news/archive/2008/August/aug15_posters.shtml
http://www.cmu.edu/news/archive/2008/August/aug15_posters.shtml
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